Securemploy Recruiting Circle

Securemploy PinPoint Recruiting: Identifying, then implementing the best combination of recruiting techniques for each type of job, in any given market condition.

Our Goal: To assure employers optimize their recruiting efforts. Hire the right candidate the first time, every time.

Before you can identify how to recruit, you need to know what type of employee you need. What does that mean? Say you need a Rooms Division Director candidate rated in the top 20%. Our Recruiting Services will help you identify which recruiting techniques work best for this type of passive candidate. If you were looking for an entry level Sales Manager and hotel experience was not critical, recruiting techniques to attract candidates that are actively looking would be the place to start. The Securemploy Recruiting Circle identifies which Recruiting Techniques best attract Passive over Active candidates. Then continue to view Our Media Services for more information & pricing.


Securemploy Recruiting Circle



Likelihood of filling your job using only one of the above recruiting techniques:

Social Networking Active Candidates 1-5%
Searchable Databases Active Candidates Less than 10%
Newspapers (1 weekend) Active Candidates Less than 10%
Job Boards Active Candidates 5-18%
Referrals (100 contact minimum) Passive Candidates 20-30%
Candidate Matching Passive Candidates 40-70%
Targeted Candidate Sourcing Passive Candidates 30-60%
Retained Search Passive Candidates 95-100%


Securemploy's Media Services combine several recruiting techniques to fill each of your jobs. Does your business only do one thing to attract customers? Why would any business approach finding their most important asset...their employees...trying only one recruiting technique at a time?

View our Media Services & Pricing

Securemploy can provide several options to enhance your profits.

Our suggestion:

Call us at (800) 935-5280 (Seattle) or (877) 437-0909 (Dallas). In less than five minutes you will know what your top 3 options are, the cost of each, and the proper 1, 2, 3 sequence. We may suggest the following recruiting techniques:

Direct Mail Advertising

Today's alternative to best attract Passive Job Seekers. Passive job seekers stay on the job 3 times longer than job seekers who are actively looking.) Since 1987 over 98% of clients who have bought Securemploy Pinpoint Ads have become repeat clients. Direct mail delivered with pinpoint accuracy to people currently working in the exact position you are looking for at properties or companies of similar size and quality to your own. Recruit directly into your competitors without their ever knowing it was you.

  • Direct Mail Advertising

    Our copywriting staff will write your ad, get your approval, and then mail it to a minimum of 500 people doing the exact job you are looking for, radiating out from your location. Interested applicants call us. We provide them additional information about you, request their resume and ask their current salary.

    As soon as we receive their resume we will email it to you.

    How does it work? For more information on how the PinPoint Ad program works and to review a sample ad, click the available PDF downloads below.

    Why PinPoint Ads? | Sample Ad

    Call us at (800) 935-5280. Spend 5 minutes giving us the information we need to write your ad (position, salary, and any requirements that are critical.) Spend 2-3 minutes reviewing the ad…then wait for the candidates.

  • PinPoint Plus

    All the steps above plus diagnostic evaluation for your top three candidates. (Diagnostic evaluations can reduce your turnover 25-60% within a year.) Evaluations identify candidates management and interviewing styles, how stress is and will impact their ability to do your job, their management, leadership, and communication styles, and how to motivate them.

  • Localized Direct Mail

    Would you like to reach local candidates who are currently working within the hospitality industry? Working at jobs similar to yours? Looking for an intelligent alternative to your local newspaper or placement and search firms? Securemploy & Hospitality Online targeted direct mail goes to people within your local market who work in various segments of the hospitality industry. CVB's, Clubs, select free standing restaurants, museums, sports facilities, retirement communities, catering companies, tour and travel companies, etc.

    We have a data base, and track over 70,000 properties and over 6,500 management companies and chains serving various aspects of the hospitality industry. We have combined them into one database and have evaluated each facility on 76 criteria. We can create custom mailing lists within your local market, based on the position you are looking for. Each direct mailing list is custom created for the exact job you are looking for. Mailings for Sales Managers will be different from mailings for Restaurant Managers or Chief Engineers.

    How does it work? Call us at (800) 514-1787 ( Seattle ) with the position, salary range and the mileage radius candidates have to be within. Or, visit Hospitality Online and log-in or register as an employer. Post your online ad and choose Local Direct Mail from the Local Recruiting Sources section. Up to 250 potential candidates in your local market receive mail describing your job. Your ad tells candidates where to view more information about your ad on Hospitality Online, and how to apply.

    For more information on how the Localized Direct Mail program works and to review a sample ad, click the available PDF downloads below.

    Localized Direct Mail | Sample Ad

Internet Employment Advertising

Over the years we have found that HospitalityOnline.com is the Internet site preferred by the most professional job seekers in our industry. Job seekers tell us the site gives them more of the information they need about jobs than any other employment site. They also tell us the site is fast and easy to use.

Hospitality Online combines Internet employment advertising, EEO data collection, and applicant tracking in one service at one price. Hospitality Online attracts the highest percentage of passive job seekers of any employment site for our industry. Corporate clients have reported they hire over 15% of their applicants through Hospitality Online. (Job boards in general fill less than 6% of the jobs advertised.)

Hospitality Online has a wonderful technique to automatically send email notices about your jobs weekly to local recruiting sources of your choice and to your employees home email addresses. (This technique is generating a 35% increase in referrals.)

They also provide the ability to print full-color jobs flyers that automatically update your current jobs list. Print and distribute these in supermarkets, health clubs, Targets, Walmarts, or anywhere else that hourly employees visit.

Have a job board that you like?

Securemploy can also place your ads on traditional Internet job boards and manage the entire process for you. Or just have all candidates respond directly to you. The choice is yours.

Where does Securemploy come in? We know what information candidates want to see, and how to write the ads to attract their attention. We have extensive experience screening candidates. Typically we can do it much faster than you can.

How does it work? Call us with the position, salary range, and any critical requirements. Tell us how much you want to spend. You can either tell us which job boards to use, or we can make the decision for you. We can either screen candidates and just send you the best, or we can screen all candidates, rate them, and send them according to your rating criteria, or we can have all candidates respond directly to you by fax, email or through your own application process.

Retained Search or Placement

Securemploy recommends two companies for search and placement:

Ferree & Associates Inc

Hospitality Careers USA